Project - Kulturachse Nord

Description


Description (EN): Cultural mobility across the border is still not as pronounced as it might be. There are still barriers to visit cultural facilities in the neighboring country. The Kunsthalle Emden and the Drents Museum in Assen are looking to meet this challenge. The goal of the "Kulturachse Nord" project is to increase the share of cross-border visitors. As an example for arts and cultural institutions in the Ems Dollart Region the two partners want to find out with the project, with which measures this best succeeds. The two art museums will test this with a six-month cross-border exhibition. The "Kulturachse Nord" project includes the identification of the current visitor structures, the planning of the new measures before the start of the exhibition, their implementation, and the evaluation of the success of the measures and the newly gained visitor numbers after the end of the exhibition. The curators, museum educators, marketing managers and the museum management of both museums are involved in the implementation of the measures.
Description: Het culturele grensverkeer heeft nog niet het gewenste niveau. Nog steeds zijn er barrières die het bezoek aan culturele instellingen in het buitenland bemoeilijken. De Kunsthalle Emden en het Drents Museum in Assen hebben zich tot doel gesteld deze drempels te verlagen. Het project „Culturele as Noord“ heeft als doel meer kunst- en cultuurliefhebbers „over de grens te trekken“. Zo willen beide partners voor kunst- en culturele instellingen in de regio Eems Dollard vaststellen met welke maatregelen dat het beste lukt. De beide kunstmusea voeren dit onderzoek uit aan de hand van een zes maanden durende grensoverschrijdende tentoonstelling. Het project „Culturele as Noord“ omvat het in kaart brengen van de huidige bezoekersstructuren en het plannen van de nieuwe maatregelen voorafgaand aan de tentoonstelling, de invoering hiervan gedurende de tentoonstelling, en de evaluatie van het succes van de maatregelen en de nieuwe percentages grensoverschrijdende bezoekers aan het einde van de tentoonstelling. Conservatoren, de teams educatie dienst, de afdeling marketing en de leiding van beide musea zorgen voor de uitvoering van de maatregelen.

Thematic Information


Thematics: Cultural heritage and arts  Tourism  
Specific Objective: Reducing the barrier effect of the border for citizens and institutions
Thematic Objective: (11) enhancing institutional capacity of public authorities and stakeholders and efficient public administration through actions to strengthen the institutional capacity and the efficiency of public administrations and public services related to the implementation of the ERDF, and in support of actions under the ESF to strengthen the institutional capacity and the efficiency of public administration
Investment Priority: (11 ETC) ETC specific, for cross-border cooperation: enhancing institutional capacity of public authorities and stakeholders and efficient public administration by promoting legal and administrative cooperation and cooperation between citizens and institutions


Project Summary


Project name (EN): Kulturachse Nord
Project name: Kulturachse Nord
Project name (Other language): Kulturachse Nord
Project acronym: Kulturachse Nord

Period: 2014-2020
Date of latest update: 2019-09-24

Web: https://www.deutschland-nederland.eu/home/

Project start date: 2017-03-15
Project end date: 2019-03-15
Project status: Closed

Total budget/expenditure: EUR 384.357,12
European Union funding: EUR 192.178,56

Project documents

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Partners Data


Lead Partner (EN): Kunsthalle Emden
Lead Partner: Kunsthalle Emden
Address: Hinter dem Rahmen 13, Emden, Germany
Legal status: private

Address: Brink 1, Assen, Netherlands
Legal status: public

Partners Location


  Lead Partner     Project Partner